Data that powers possibilities
Break free from traditional data constraints and unleash your product’s true potential with
intelligent data that scales with your ambitions.




5×5 is a member-driven data cooperative
Through this scalable, affordable model, the co-op provides organizations with the foundational data to create new, innovative products and enhance their existing platforms and processes.
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Unlock additional revenue streams and new markets
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Level the playing field in a world of data inequality
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Reduce costs and strengthen your data stack

Data diversity is your strength
5×5 has members across many industries, including marketing, advertising, sales, HR, finance, fraud, and more.
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Streamline sourcing while diversifying your data supply chain
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Discover unique opportunities for innovation across verticals
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Delight customers with new capabilities and enhanced features

No one’s data is as powerful as everyone’s data
Participating members anonymously share exhaust data back with 5×5, creating an ever-evolving data graph that is more expansive and up-to-date than any solitary dataset a broker can provide.
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Trust data confirmed by the consensus of multiple sources
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Benefit from the best linkages in the industry
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Participate in the co-op to reduce data costs
Upgrade your data to a graph
Your data is more powerful as part of a collective. 5×5’s unique identity graph connects the dots between B2B and B2C, a person’s personal and work devices, and their online and offline actions, resulting in a precise framework for each individual.





5×5 does data differently
Member-driven means member-focused
As a data cooperative, 5×5 doesn’t operate like a typical broker or third-party supplier. Ongoing partnership with members is central to our evolution and values.